Privacy Policy
Effective Date: January 18, 2026
Last Updated: January 18, 2026
This Privacy Policy describes how NorCal Pools Inc. ("we," "us," or "our") collects, uses, and protects your personal information when you visit our website at https://www.norcalpoolsinc.com.
1. Information We Collect
Information You Provide:
When you contact us through our contact form, we collect:
Email address
Phone number
Name (if provided)
Project location or address (if provided)
Any other information you include in your message
Automatically Collected Information:
When you visit our website, we automatically collect:
IP address
Browser type and version
Pages you visit
Time and date of your visit
Device information
Cookie data
2. How We Use Your Information
We use your information to:
Respond to inquiries about our pool construction services
Provide quotes and schedule consultations
Complete pool construction projects
Improve our website and services
Analyze website usage and trends
Send information about our services (only if you've opted in)
Comply with legal obligations
We retain your contact information and project details as necessary to provide services, handle warranty claims, and comply with tax, legal, and regulatory obligations.
3. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies. Cookies are small files stored on your device that help us:
Remember your preferences
Understand how visitors use our site
Improve website functionality
Serve relevant advertisements
Types of cookies we use:
Session Cookies (essential for site operation)
Preference Cookies (remember your settings)
Security Cookies (protect your data)
Advertising Cookies (show relevant ads)
You can control cookies through your browser settings, but disabling them may affect your ability to use certain features.
4. Third-Party Services
We use third-party services that may collect information about you:
Analytics:
Google Analytics and/or Squarespace Analytics - tracks website traffic and usage
You can opt-out by installing the Google Analytics opt-out browser add-on
Advertising and Remarketing:
Google Ads (including Google AdSense & DoubleClick Cookie)
Facebook/Instagram Ads
TikTok Ads
These services use cookies to serve ads based on your visit to our site. You can opt out of personalized advertising by visiting:
Google Ads Settings: http://www.google.com/ads/preferences/
Facebook Ad Preferences
Your device's ad settings
Website Hosting:
Squarespace
These third parties have their own privacy policies governing how they use your information.
5. How We Share Your Information
We do not sell your personal information to third parties.
We may share your information with:
Service providers who help operate our website and business
Legal authorities when required by law
Third parties with your consent
In the event of a merger, acquisition, or sale of assets, your personal data may be transferred. We will provide notice before this occurs.
6. Data Security
We implement reasonable security measures to protect your information from unauthorized access, disclosure, or destruction. However, no internet transmission method is 100% secure, and we cannot guarantee absolute security.
7. Your Privacy Rights
All Users:
Access Your Data: Request a copy of the personal information we have about you
Delete Your Data: Request deletion of your personal information (unless we have a legal requirement to retain it)
California Residents (CCPA/CPRA Rights):
If you are a California resident, you have additional rights:
Right to Know: Request details about what personal information we collect, use, and share, including:
Categories and specific pieces of personal information collected
Sources of that information
Purpose for collecting or selling it
Third parties we share it with
Right to Delete: Request deletion of your personal information
Right to Opt-Out: We do not sell your personal information for monetary gain. However, under California law, sharing data through targeted advertising may be considered a "sale." You can opt out of this at any time.
Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights
We will respond to verified requests within 45 days. If we need more time, we will notify you in writing.
To exercise your rights, contact us at: norcalpoolsinc@gmail.com
8. Data Retention
We retain your personal information only as long as necessary to:
Provide our services
Complete pool construction projects
Handle warranty claims and post-construction support
Comply with legal, tax, and regulatory requirements
Resolve disputes
9. Children's Privacy
Our website is not intended for anyone under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us, and we will take steps to remove it.
10. Links to Other Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these sites. We encourage you to review their privacy policies before providing any information.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of changes by:
Posting the new policy on this page
Updating the "Last Updated" date
Sending an email notification (for significant changes)
We encourage you to review this policy periodically.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact us:
NorCal Pools Inc.
Email: norcalpoolsinc@gmail.com
Phone: (209) 808-4947
Address: 1109 S Johnson Rd, Turlock, CA 95380
Website Contact Form: https://www.norcalpoolsinc.com/contact
This privacy policy complies with the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and California Online Privacy Protection Act (CalOPPA).